Connect even more global live application sources with Prebid.js and HIT 360, a robust and easy-to-install technology solution
HIT 360 : a powerful wrapper with easy setup
HIT 360 is Hitopic’s header bidding technology for publishers. It is easy to use, easy to implement and requires almost no support from your technical team.
It only requires the insertion of one line of javascript code in your header (either in hard coding or with a Google Tag Manager type tool), and above all, it has no impact on your Core Web Vitals, unlike traditional scripts.
What is a header bidding wrapper?
A header bidding wrapper is a piece of Javascript code that allows you to connect several tools together to make them work together.
Its role is to centralize the demand of all the advertising partners to be able to bid and compete on each of your ad slots in a single global ad auction, which has the direct effect of increasing the publishers’ revenues.
In general, this means connecting Google Ad Manager 360 with other platforms such as Prebid.js and Amazon (UAM/TAM) with specific configurations that allow them to speak the same language and thus unify the behavior of each tool.
HIT 360 : all our features
HIT 360 is the result of 10 years of experience in which we have step by step built a wrapper with all the essential features for a monetization with optimal performance and adaptable to any publisher, while taking care of users and your audience.
HIT Refresh
Smart refresh technology that does not decrease your RPM. Only viewable impressions are refreshed and generate incremental revenue.
HIT Viewability
A lazy load technology to display ads when they are actually seen by users and increase your RPM.
HIT Dynamic
Dynamic insertion of advertising spaces within a page to generate additional revenue immediately
HIT Yield
A dynamic price floor technology optimized according to Google’s criteria with their machine learning and which guarantees you optimal RPMs.
HIT Cloud
Our technologies are deployed on Google Cloud Platform and backed by Amazon Web Services to ensure the highest level of service and availability.
HIT Shield
HIT 360 protects your viewers and your inventory by using services to block malicious ads and contentious behavior on your ads.
HIT Seo-friendly
Advertising tags are injected into your pages without impacting your CLS score. Your Core Web Vitals always remain in the green as well as your positions in Google.
HIT Dashboard
Unify your revenues from all advertising partners and traffic sources through a single dashboard available on Google Looker Studio or others.